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A monthly review of the Coldwell Banker Residential Brokerage Northern California Public Relations Team’s Results

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December 2011

One Coldwell Banker story caught the attention of the local media more than any other in December – our holiday charity campaigns. Our annual Toys for Tots and Operation: One Warm Coat collection campaigns and Northern California Food Bank Holiday Fundraisers not only got us in the holiday spirit, but in to the news as well. The extra publicity was a key to our successful campaigns this year and we couldn’t have done it without the public’s help. In December, our PR team saw:

Nearly 100 articles in newspapers and online news websites

More than a dozen press releases were sent out to local media

Numerous mentions of our holiday charity campaigns throughout Northern California

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DECEMBER
ARCHIVED EDITIONS OF PRESS PASS

January 11
February 11
March 11
April 11

May 11
June 11
July 11
August 11

September 11
October 11
November 11

January 10
February 10
March 10
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December 09
November 09

May 10
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July 10
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September 10
October 10
November 10
December 10

For more information, contact your Public Relations team at:

Kacie Ricker
925.358.3133
kacie.ricker@westrsc.com

MichellePAyne Kacie

Michelle Payne
925.275.3085
michelle.payne@westrsc.com

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Steve Maita
425.827.5577
smaita@maita-pr.com

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